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Home > News > May 2006 > 15-May-2006

Business presentations are a bore says survey

According to a recent survey of more than 300 managers, 97% find it difficult to stay attentive during business presentations.

In addition, two thirds say that any presentation which goes on for more than 30 minutes is too long, with the majority opting for an ideal duration of between 10 and 20 minutes.

PTP Training & Marketing, which carried out the survey, said the key reasons for business presentations being seen as a bore are more to do with the lack of skill of the presenter than the content of the presentation.

The main reasons given for poor performance include 'lack of confidence in presenting material', 'reading word for word what is written on visuals', 'using too much information on the slides' and 'addressing the slide rather than the audience'.

Just over half of respondents said the presenter should prove they are worth listening to and that it is not their job to make them feel at ease. However, 40% acknowledge that it’s a tough job being the presenter and will always try to give them support and encouragement.

The survey also found that while just over a fifth of respondents claim to be persuaded by facts alone, 70% are after the all-round performance of appearance and body language combined with good presentation content.

Commenting on the results, Marc Holland, managing director of PTP said: "Presentations should be about using visuals to support and add pace and variety to getting across your key messages.

"Until people learn not to hide behind visuals and rely more on other aspects which make up a good presentation such as preparation and understanding the needs of the audience the majority of business people will be switching off very early on in the presentation."

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