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Home > News > January 2005 > 31-Jan-2005

Land Rover awarded Apprenticeship Commitment Certificate

The Learning and Skills Council (LSC) has presented Land Rover with an Apprenticeship Commitment Certificate in recognition of the company's programme of skills development through Apprenticeships.

Land Rover, together with Jaguar and Aston Martin, form Ford's Premier Automotive Group (PAG) which took direct control of the dealer technician Apprenticeship programme six months ago. Since then, the group has significantly expanded the programme to more than 430 apprentices, joining the 19,000 apprentices in the motor industry.

"Land Rover is an excellent example to employers both in the automotive sector and the wider business community of a company that is directly benefiting from Apprenticeships," said Chris Banks, Chairman of the LSC. "By offering high quality training and a clearly defined career path, Apprenticeships play a crucial role in attracting the best and the brightest young men and women to the industry. The LSC urges more employers to use Apprenticeships to fill skills gaps, assist recruitment of the future workforce and increase productivity and performance."

Stuart Clift, Director of Service Operations, Jaguar & Land Rover said, "It is truly rewarding that our Apprenticeship programme has been recognised by the Learning and Skills Council who share our commitment to improving the knowledge and skill base of young people today. Jaguar and Land Rover have long been advocates of apprenticeship schemes and believe that by offering well structured programmes of continuous learning we will attract, retain and motivate young people and be seen as an employer of choice."

There are two levels of Apprenticeships:

* 'Apprenticeships', equivalent to GCSE level, incorporate a National Vocational Qualification to Level 2; key skills and in some cases a technical certificate

* 'Advanced Apprenticeships', equivalent to A-levels, incorporate a National Vocational Qualification to Level 3, key skills and a technical certificate

There are currently 255,500 young people aged 16-24 undertaking an Apprenticeship.

On 10th May 2004, Chancellor Gordon Brown and then Secretary of State for Education Charles Clark announced the introduction of Young Apprenticeship for students aged 14-16 and Adult Apprenticeships for those people aged 25 and over. Pilots for both are currently in progress.

Later this year the LSC will recognise employers across the country who are successfully using Apprenticeships to improve business performance at the National Apprenticeship Awards 2005. The Awards, the second to be held by the LSC, will take place 16th June at the Hilton Park Lane Hotel.

External link

For more information on the National Apprenticeship Awards 2005, visit:

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