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Survey finds 50% using audio learning
A survey on the use of audio learning found that over 50% of respondents use audio learning at least occasionally, both in formal and informal contexts.
According to Kineo's online survey, 50% of respondents stated that an MP3 player was their preferred means of accessing audio learning.
When asked what types of content are best suited to audio learning, the top response was leadership and management, followed by sales.
Commenting on the survey findings, Kineo partner Matt Fox said: "Audio learning is nothing new, but thanks to MP3 players, we have new channels for delivery and it's encouraging to see that over half of our survey group are tapping into those channels. Informal and mobile learning will be hot topics in 2006 and audio learning is at the intersection of both.
"We've reached the point where audio learning must be part of what we consider in our learning solutions. It's easy to create, gives experts a real voice, and is informal and disposable. But we have to do two things: Design it properly - short, modular clips, not 30 minute monologues. And, make access easier - nearly 40% of survey respondents believe they don't have the right technology to access audio."
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